Nearmap has released ‘Truth is in the Detail’, a new brand platform that demonstrates how its high-resolution aerial imagery, city-scale 3D content, and Artificial Intelligence data sets can give organisations an edge, helping them to make more informed decisions – faster.
Our brand campaign highlights the firm’s intelligent aerial maps and geospatial data, which covers more than 90% of the Australian population, and how this can empower companies to discover the best visual data insights available in the country.
Businesses of all sizes use Nearmap technology to inform decision-making, including planning smart cities of the future, supporting the growth of greener spaces, and assisting recovery efforts after major natural disasters. Nearmap captures wide-scale urban areas up to six times a year in Australia, making current content instantly available to customers.
The integrated campaign is set to run in Australia across broadcast television, social media and digital. The campaign film, titled ‘The Savant’, is directed by Owen Trevor at Rabbit.